AVAILABLE FOR VA / REMOTE SUPPORT
Merdee T. Peliña
Virtual Assistant • Digital Marketing • Sales Operations
Business-minded support for founders and teams who need organized execution across CRM, lead generation, content, ads, client follow-up, spreadsheets and day-to-day operations.
WHAT I CAN SUPPORT
VA services built around actual business workflows
Best fit for real estate, local businesses, e-commerce, agencies, coaches, service businesses and founders who need one person to keep the moving parts organized.
CRM & Lead Management
Lead capture, follow-ups, pipeline updates, prospecting, contact organization, client notes and status monitoring.
Marketing & Content Support
Meta Ads assistance, copywriting, Canva content, short-form video support, product listings and campaign coordination.
Admin & Operations
Google Workspace, spreadsheets, reporting, research, documentation, tracker maintenance and routine business coordination.
Sales Support
Prospecting, client communication, follow-up systems, sales funnels, appointment coordination and closing support.
E-commerce Support
Shopify product administration, listings, basic website updates, customer coordination and campaign execution.
Creative Production
Canva, CapCut, Adobe Premiere Pro and Illustrator for lightweight graphics, reels and marketing assets.
EXPERIENCE
Commercial experience behind the VA skill set
My background is not limited to admin work. I have handled sales teams, client relationships, marketing campaigns, digital leads and business execution.
JAN–JUN 2026
Sales Manager
Ayala Land, Inc.
2025
Multimedia & Ads Specialist
Freelance
FEB–SEP 2025
OIC / Sales Manager
PH1 World Landscapes
MAR 2023–NOV 2024
Senior Property Specialist
Antel Land, Inc.
APR 2020–FEB 2023
Marketing Manager
Garlic and Peppermill
SELECTED RESULTS & RECOGNITION
CORE SKILLS
Where I can plug into your workflow
TOOLS & SYSTEMS
Meta Ads Manager
HubSpot CRM
Shopify
Google Workspace
Microsoft Office
Canva
CapCut
Adobe Premiere Pro
Adobe Illustrator
WordPress
EDUCATION
Bachelor of Science in Business Management
Major in Operations Management
Cavite State University — Indang Campus • 2015–2019
“
I approach VA work from the perspective of someone who understands sales targets, customer experience, marketing execution and business operations.
LET'S WORK TOGETHER
Need a VA who can think beyond the task list?
Open to remote Virtual Assistant, Marketing VA, Sales Support, CRM, Lead Generation and Business Operations opportunities.